Friday 8 November 2019 – 10:00Am


A brand new event to supercharge your holiday home business…..

An exciting new one-day event for holiday home owners and managers is taking place on Friday 8 November 2019 at the Barcelona Hesperia Tower Hotel.

This is a free-to-attend event where businesses can network, learn and grow with 30+ exhibitors and 40+ expert speakers who can help you boost your bookings, improve your efficiency and save you time.

The Short Stay Summit is brought to you in partnership with and is powered by the European Holiday Home Association.

This new show is delivered in partnership with

Showtime Partner 

Powered by


Supercharged Partners


Alessandro Pacilio
Global Product Marketing Manager

Arnold Muñoz
GM Spain & Portugal

Katerina Shearer
Public Affairs Officer

Wolfgang Pagl
Director of Vacation Rentals

Jean Philippe Monod
VP Gov and Corp Affairs

Sila Cameselle-Vila
Senior Regional Manager
TripAdvisor Experiences

Ana Dosal
Partner Training Manager
Vrbo (Expedia Group)

Carlos Villaro Lassen

Vanessa de Souza Lage
CMO and Co-Founder
Rentals United

Ignacio Suarez

Merilee Karr
Founder and CEO
UnderThe Doormat

Deborah Heather
Head of Assessment Service
Quality in Tourism

Patricia Valenzuela

Eduardo Santander
Executive Director
European Travel Commission

Stefano Bettanin
Property Managers Italia

Fiona Campbell
Chief Executive

Peter Heule
Short Stay Group and Yays

Henrik Kjellberg

Look who you can meet at The Short Stay Show


With a mission to empower people to experience the world, invests in digital technology that helps take the friction out of travel. At, we connect travellers with the world’s largest selection of incredible places to stay, including everything from apartments, vacation homes, and family-run B&Bs to 5-star luxury resorts, tree houses and even igloos. The website and mobile apps are available in over 40 languages, offer 29,055,168 total reported listings, and cover 145,193 destinations in 228 countries and territories worldwide.

Our supercharged partners


Guesty is an end-to-end solution to simplify the complex operational needs of short-term rentals.

With Guesty, you can manage listings from multiple online travel agencies, like Airbnb and, streamline operations, automate tasks and more.


homeaway logo


HomeAway is a network of more than 50 sites around the world, offering holidaymakers more than 2 million unique places to stay and create unforgettable holiday memories in our partners’ properties.


Founded in Denmark 50 years ago, today NOVASOL offers a portfolio of over 50,000 self-catering holiday homes in destinations across 28 destinations all across Europe.

The NOVASOL range of hand-picked accommodation options ranges from functional apartments in town centres, to luxury villas on some of Europe's most stunning coastlines.


Quality in Tourism is an independent accreditation service, offering grading, mystery shopping and specialist advice in the hospitality industry.


Working with hospitality, tourism and leisure businesses, Quality in Tourism provide the expertise and advice needed to quantify and improve your business performance and profile.


The Rentals United cloud-based technology is trusted and accessed by vacation rental managers and owners everywhere, as a compact solution for marketing, distribution and operation management.


Easy-to-use, constantly evolving and powerful, the Rentals United platform handles tons of data every day connected to 60+ listing sites, as well as 100+ technology providers.


Roomonitor is the first global solution for noise control in apartments.
Roomonitor Noise Alarm: 24/7 real-time noise monitoring device 100% privacy safe, is a device that allows you to be aware of the noise levels in your short term rentals all day, every day, thus avoiding any problems with neighbours or other tenants.
Roomonitor Alarm assistant : the service that attends the roomonitor Noise Alarm. Our night agent will notify your guests about the noise in the apartment to avoid inconveniences with neighbours and other tourists.

Meet in our marketplace


Driven by big-data machine learning and predictive analytics, Beyond Pricing has priced over $2 billion in bookings for 150,000 listings in more than 7,000 cities.

The all-inclusive solution offers integrations with all of the top property management systems, including Escapia and V12, and direct integrations with Airbnb and


The Spanish Federation of Holiday Rentals Associations (FEVITUR) was born out of the commitment of 23 associations of tourist apartments and holiday homes that work every day to offer the best services to their associates.


Keycafe provides complete property access solutions for short term rental management.

We focus on making the guest journey as seamless as possible. Store keys in our distributed public network of automated SmartBoxes and share access with staff and guests.


KeyNest is the easiest and most secure way for Airbnb hosts and SA operators to exchange keys with guests and staff (cleaners, greeters and contractors).

KeyNest is trusted by thousands of hosts every day to manage their keys across a network of over 2000 stores globally. 


LuggageHero is an on-demand luggage storage company helping travelers and hosts with the pain of luggage storage.

By utilizing existing space and resources of local businesses, LuggageHero is able to ensure that there is always a storage option close to where your guests need it. 


The Plum Guide is a curated booking platform for the world’s best homes. Solving for the lack of quality control in the home rental space,

The Plum Guide ditches flawed user reviews and instead, sorts and scours hundreds of thousands of vacation homes, inviting roughly 1 in every 100 tested homes to join their elite inventory.


PriceLabs is a powerful revenue management & dynamic pricing solution for vacation and short-term rentals. A data-driven approach, automation rules, and customisations to manage pricing and minimum-stay restrictions help vacation rentals increase revenues and save them hours in the process.

Quality in Tourism

Working with hospitality, tourism and leisure businesses, Quality in Tourism provide the expertise and advice needed to quantify and improve your business performance and profile.

STAA logo

Short Term Accommodation Association

The UK Short Term Accommodation Association (STAA) was founded in March 2017 with a clear purpose in mind: ensuring greater cooperation to tackle common industry challenges and seizing shared opportunities in this growing sector.


Stasher connects guests with hotels and shops across the world where they can store their bags before or after their stay.

This service frees guests to enjoy their last day luggage free - and alleviates the operational hassle of you organising late check-outs or rearranging cleaning to allow guests to leave luggage in the apartment.


TravelNest provides an innovative new way of advertising holiday rentals across the UK and Europe. With TravelNest, you’ll find the best channels to advertise your property listings, increase occupancy and reduce unsold dates.


Avinguda de la Granvia de l’Hospitalet, 144, 08907
Barcelona, Spain


Short Stay Summit Event Schedule

Powered by European Holiday Home Association

Event Day: Friday 8 November 2019

Open Times: 10.00 – 18.00
Stages Start: 10.00 – 17.30

EHHA General Assembly: 12.00 – 14.00

Showtime Stage Sponsored by
Showtime Stage Sponsored by
10:00 - 10:15
Summit Welcome and Opening Addresses

In this inaugural summit we are delighted to welcome to the stage key drivers who made this event possible. The address outlines the ambitions for the day and for future Short Stay Summits moving forward.
Speakers include:

Carlos Villaro Lassen, CEO, EHHA
Patricia Valenzuela, Director, FEVITUR
City of Barcelona Representative

10:15 - 10:55
An Overview of Short Stay European Policy Landscape
10:15 - 10:55

Registration, taxation, regulation, assessments, insurance and safety. The opening panel session chaired by the EHHA discuss the policy landscape of the short stay property industry across Europe looking for solutions to today’s policy debates and what future policy discussions might look like.

Carlos Villaro Lassen, CEO, EHHA

Merilee Karr, Chair, STAA
Peter Heule, Chair, ASAP Netherlands
Jean-Philippe Monod, VP Government and Corporate Affairs, Expedia
Stefano Bettanin, President, Property Managers Italia

11:00 - 11:40
A Short Stay Iberian Spotlight Discussion
11:00 - 11:40

Spain and Portugal are the beating heart of the European short stay industry in both supply and demand. As suppliers there is a wealth of technological innovators to the industry and in demand, they hold an abundance of short stay properties in their respective regions. This panel will discuss the necessary steps, both politically and commercially, to maintain this incredible momentum and hold their position.

Patricia Valenzuela, Director, FEVITUR

Eduardo Miranda, ALEP
Tolo Gomila, President FEVITUR
Carlos Perez Lanzac, President, AVVA Andalucia
President, Madrid Association

11:45 - 12:25
Case Studies of European City Solutions for Short Stay Property
11:45 - 12:25

Amsterdam, Barcelona, Berlin, Bordeaux, Brussels, Krakow, Munich, Paris, Valencia and Vienna collectively wrote to the European Commission asking for help in the proliferation of short stay properties. This panel looks at examples of city authorities working with the industry for the positive good of all the stakeholders in a city.

Merilee Karr, Chair, STAA

Katerina Shearer, Public Affairs Officer,
Fiona Campbell, Chief Executive, ASSC
Francesc Colomer, Secretary of Tourism, Valencia
City of Barcelona/Region of Catalunya Representative

12:30 - 14:25
Lunch and Networking
12:30 - 14:25

14:30 - 15:10
The Commercial European Market Overview for Short Stay
14:30 - 15:10

Mergers, acquisitions, investments, partnerships and joint ventures are all changing the short stay industry as we know it. This panel takes a look at the commercial decisions that have grabbed the headlines in 2019 and discuss how this will shape the industry in the coming years.

Merilee Karr, Chair, STAA

Arnaldo Muñoz, General Manager Spain & Portugal, Airbnb
Henrik Kjellberg, Group CEO, Awaze
Hubert Gambs or Henning Ehrenstein from EU Commission
Eduardo Santander (European Travel Commission)

15:15 - 15:55
An Insight Report from UNWTO into Major Tourism Trends
15:15 - 15:55

A speaker from UNTWO

16:00 - 16:20
EHHA Holiday Home Award Ceremony

16:25 - 16:55
International Markets in Demand
16:25 - 16:55

Wolfgang Pagl, Director Vacation Rentals, Expedia

17:00 - 17:30
Technology Future Gazing for the Short Stay Industry
17:00 - 17:30

Automation, ambient sensors, AI, chatbots and facial recognition are all examples of technology that is currently in the field of play. Technology is one of the key drivers behind the rocket growth of the short stay industry and this panel looks at which of these technologies is actually delivering against the promised hype.


An top rated panel announced soon

Showcase Stage Sponsored by EHHA
Showcase Stage Sponsored by EHHA
10:30 - 10:50

Understanding how guests and customers book short stay properties online is the key to making your marketing and sales channels as successful as possible. This session will help your property business model mirror the customer journey and that’s a recipe for success.

Session Speaker(s); 

Alessandro Pacilio, Global Product Marketing Manager,

11:00 - 11:20

Niche listing sites can be an incredibly powerful source of bookings for property owners and managers. This session looks at the benefits of using niche listings and how to best identify new travellers for your short stay property.

Session Speaker(s); 

Vanessa de Souza Lage, Chief Marketing Officer, Rentals United

11:30 - 11:50

From check in to check out, this session looks at new technology which is changing the way in which property owners and managers engage, operate, interact and respond as businesses.

Session Speaker(s); 

A speaker from Guesty

12:00 - 12:20

Quality in Tourism offer short stay properties the opportunity to be assessed against legal standards, The Safe, Clean and Legal trademark gives guests the confidence when considering and booking their stays. Find out more in this session to supercharge your guest confidence.

Session Speaker(s); 

Deborah Heather, Director, Quality in Tourism

12:30 - 12:50

A picture is worth a thousand words and they act as a visual guide for potential guests as they considering their options. Learn how you can grab the attention of your future customers with framing, filters, subjects and selection of your properties best side!

Session Speaker(s); 

A speaker from

13:00 - 13:20

How can you avoid conflicts with neighbours and the rest of the community whilst still running your business effectively? This session looks at how technology and the use of Night Agents can reduce noise disturbances and improve relationships with neighbours and expand your business.

Session Speaker(s); 

Ignacio Suarez, CEO, Roomonitor

13:30 - 13:50

In 2019 there are now two ways to boost your property bookings on Google. This session looks at the important elements to optimise your search ranking and online visibility as well as the new option to add private accommodation and holiday rentals to Google’s Hotel Search function.

Session Speaker(s); 

Leonor de L’Hermite, South Europe Lead, Google Travel EMEA

14:00 - 14:20

Guest experiences are the next big thing for property owners and managers in the short stay business. Technology and platforms today enable businesses to create a new revenue stream by recommending new activities and experiences for guests while they stay at their properties.

Session Speaker(s); 

Sila Cameselle-Vila, Senior Regional Manager for Spain and Italy, TripAdvisor Experiences

14:30 - 14:50

Words are a powerful part of marketing and even more so when you looking to increase your bookings. The days of one standard description are over when you are looking for new and diverse guests. Make your copy engaging and relevant words and find out the importance of psychology to help your booking rate.

Session Speaker(s); 

A top rated speaker announced soon

15:00 - 15:20

The common theme of all successful businesses is the will to try new markets. Open your mind to the options that exist for your business beyond the borders as we look at growth markets across Europe and the opportunities that exist.

Session Speaker(s); 

A top rated speaker announced soon

15:30 - 15:50

16:00 - 16:20

Off peak and low season booking rates can be hard for short stay businesses when the traditional wave of bookings dies down. This session looks at how you can still increase booking rates and achieve higher revenues than you normally get in these months.

Session Speaker(s); 

A speaker from TBC

16:30 - 16:50

This is a starter session for new entrants to the short stay and holiday home industry. In this session we will be revealing a list of the top ten things you need to do to make sure your business grows in 2020.

Session Speaker(s); 

A speaker from HomeAway

17:00 - 17:20

A successful supply chain can make and break a holiday home rental business. This session looks at how to pick the best suppliers across all areas of a short stay business from insurance and linen to maintenance and technology.

Session Speaker(s); 

A top rated speaker announced soon

“One of the best events I have been to for learning and networking – super friendly bunch of people as well.”

Short Stay Show Attendee, March 2019



Find out some of the events taking place the night before the Short Stay Summit

18:30 - 19:30pm – Short Stay Summit Exhibitor and Speaker Registration

This is a chance for any exhibitors and speakers to pick up their badges, set up their stands or just have a look around the space ahead of tomorrow. 

We do recommend you pick up your badges the day before as it will save time in the morning rush!

18:30 - 19:30pm – Rentals United VR Tech Event

Get your mind blown by the most innovative tech startups in the short term rental industry! Five startups will pitch on stage at the VrTech, the famous global meetup for vacation rental professionals. One hour of pitches will be held on Thursday evening prior to two hours of networking drinks sponsored by EHHA and

19:30 - 22:00pm Short Stay Summit Welcome Networking Drinks

This event is an informal networking session for visitors, exhibitors, partners and speakers at the event. 

No need to register just turn up with your confirmation ticket email and you can get a head start on talking to your peers over a relaxing drink – all courtesy of our partners and the EHHA.